About

I help organizations use social media through workshops, in-house training and media production. I also lecture, blog and write, and am currently working on a book for FT Prentice Hall called “Get Up to Speed with Online Marketing” which publishes in July 2010.

I previously worked in book publishing for 10 years, including as publishing director for McGraw-Hill.

This is my personal blog, where I write about what I’m up to, my business activities and other projects - and my take on the issues of the day. It’s also a place where you can find links to me everywhere else on the Internet.

You can find me on most social networking sites, including Facebook, MySpace, Twitter and LinkedIn. If you’re ever in the virtual world Second Life, I go by the avatar name Jon Kerang.

BUSINESS

Reed Media is my social media consultancy, working with publishers, nonprofits and other medium to large organizations on social media production, strategy and training.

We also create websites, blogs, podcasts and video for you to use in social media campaigns.

Small Business Studio is my web design, branding and marketing agency for small businesses, start-ups and entrepreneurs. We offer everything you need to get up and running: web hosting and domain name registration; web design; branding and logo development; business stationery; plus social media marketing tools such as blogs, podcasts and video.

BLOGGING

Publishing Talk is the blog-based community for publishers and authors wanting to learn more about the possibilities of using socical media to promote books. We also cover other  developments in the industry such as e-books and self-publishing.

As well as the blog, we have an active presence on Facebook, a YouTube Channel and a Twitter following of over 20,000. We also have a jobs section, and will soon be running some real-life events (as tweetups), the first of which will be at the London Book Fair on April 2010.

LECTURING AND WORKSHOPS

I also run in-house training, workshops, and am a guest lecturer on a number of graduate and postgraduate courses, including:

• Birkbeck, University of London: FD in Media and Business Applications
• Birkbeck, University of London: PG Dip Digital Media Management
• Brunel University: MA in Creative Writing
• City University: MA/Dip in Publishing Studies (Book Marketing module)

Find out more about my speaking schedule, or book me to speak at your event.

PUBLICATIONS

• Get Up to Speed with Online Marketing: What you need to know and do to grow your business (FT Prentice Hall, July 2010 - in preparation)
• “Small and Mighty”, The Deal: The Official Magazine of the London Book Fair, Spring 2009, pp12-14
• “Time to Talk”, The Deal: The official magazine of the London Book Fair (Spring 2008), pp12-15
• “Selling Yourself Online”, The Writer’s Handbook 2009, Palgrave Macmillan (July 2008), pp9-13

You can find out more about these on the Media page.

EDUCATION

1993 BA (Hons) Psychology with International Relations, Staffordshire University; 1999 MSc Health Psychology, University of Westminster; 2006 PG Dip New Media Management, Birkbeck, University of London.

CAREER

1994 Research Psychologist, Staffordshire University; 1995 Editorial Assistant, Routledge; 1998 Senior Editor, BPS Books; 2000 Senior Editor, Palgrave Macmillan, 2003 Health Sciences Publisher, Palgrave Macmillan; 2004 Publishing Director, McGraw-Hill & Open University Press; 2006 Director, Reed Media Ltd and Small Business Studio; 2007 Founder and Editor-in-Chief, Publishing Talk.