Get Up to Speed with Online Marketing

NEW EDITION NOW AVAILABLE – including thorough updates and coverage of Instagram, Pinterest and Google+.

Get Up to Speed with Online Marketing
‘If you only read one book on online marketing, I implore you to make sure that it is this one. If you implement the strategies and tips you pick up, you will have a winning recipe for success.’
Claire Georghiades, Accounts Resource Ltd, Amazon review

Not to be part of the social media revolution is to miss out. Jon Reed really gets it and shows you how to join in.’
Suzanne Moore, Columnist, The Guardian

‘Packed with practical, no-nonsense insight that allows you not only to keep up but to get ahead.
Justin Cooke, CEO, POSSIBLE; Chair, British Interactive Media Association

Available now from or

Return of the Ewings

Dallas is back to suspend the disbelief of a new generation, and the scheming hasn’t changed a bit. Nor has Sue Ellen. Seriously. I didn’t care much for Dynasty. You can keep The Colbys. I was always a Dallas fan. Thrillingly it returned to UK screens this week (Channel 5) after a 21-year absence, attracting… Continue reading

Publishing Talk Magazine

Publishing Talk Magazine #02 Sep-Oct 2012

Publishing Talk Magazine launched in July 2012 as a resource to help you to write, publish and sell books. Packed with essential advice and information, it is designed for the Publishing Talk community of authors and publishers interested in writing, social media, self-publishing, digital publishing and the future of the industry.

Each issue includes exclusive interviews with authors, social media tutorials, and regular advice columns including Ask an Agent, Publishing Careers and The Way to Write.

Available now as a full colour print and digital magazine and as a text-only Kindle edition. Sign up to the mailing list or visit the website for more information.

Dicky Star and the Garden Rule

The sound of summer is the crack of leather on willow to some. To me it means the popping of champagne corks at book launches. Last night’s literary soirée was the launch of Tony White’s Dicky Star and the Garden Rule. I’ve been to al fresco book launches before but, given the weather, I was pleased to… Continue reading

The Family Shop

I was in Edinburgh earlier this week, to speak at a conference. On the way up I had a bit of time to kill at King’s Cross station in London so, rather than have a coffee in Starbucks, I thought I’d try to find The Family Shop. Now, despite having worked in King’s Cross in… Continue reading

Danuta Kean

A blog for book trade journalist Danuta Kean. Includes a bespoke landing page and WordPress theme. Danuta writes for national newspapers including the Financial Times, Independent on Sunday and the Daily Mail. Her website includes published articles and blog posts about the publishing industry – and life with Le Bloke and Babster.

Year Zero

Oh, hello reader. I’m back. How was your festive season? I had a cold, cold Christmas, thanks to a bust boiler. I imagine Dana had a leaky heat exchanger too when she sang that. I kept warm with mulled wine and plug-in radiators. And visiting relatives. The new boiler was installed last week, and I’m enjoying the… Continue reading

The Publishing Talk Guide to Twitter

Twitter is an Internet phenomenon, yet is the social media tool that confuses more than most. With an estimated 500 million users, it is a vital place to reach readers online and promote your books – but where do you start? The Publishing Talk Guide to Twitter tells you all you need to know to get started… Continue reading

Small and Mighty

This article first appeared in The Deal (the official magazine of the London Book Fair) in Spring 2009 Contrary to popular belief, small publishers are better placed to survive a recession than their larger competitors, says Jon Reed. The worst financial crisis in a century, an international banking collapse and global recession: it is enough… Continue reading

Time to Talk

This article first appeared in The Deal (the official magazine of the London Book Fair) in Spring 2008 Trade publishers should learn from their colleagues in the academic sector when it comes to online marketing, says social media expert Jon Reed. Have you updated your status today? Has anyone written on your wall? Have you… Continue reading